Research

Where AI citations actually come from

Every figure below is counted from the verified pages the engines cited in our published industry benchmarks — no estimates, no panel data. It answers one question: if you only have time for a handful of places, which ones do the models actually read?

The headline numbers

2

Markets measured

1,088

Verified citations counted

256

Distinct domains cited

0.2%

Share on high-leverage platforms

In a typical market, half of every citation sits on about 19.5 domains. That is the whole reason offsite work goes wrong: effort spread across dozens of directories competes with a very long tail the models rarely read, while a small group of domains carries the answer.

The most-cited domains across every market

DomainPlatformCitationsShareMarkets
oslotannlegesenter.noLong tail676.2%1
toyentannlegevakt.noLong tail393.6%1
smiltannlegesenter.noLong tail383.5%1
christiania-tannlegesenter.noLong tail312.8%1
tannlegesinsen.noLong tail312.8%1
orbdent.noLong tail302.8%1
blid.noLong tail252.3%1
thebestvancouver.comLong tail252.3%1
optimaldentaloslo.noLong tail222.0%1
legelisten.noLong tail201.8%1
localaihub.caLong tail181.7%1
sannertannklinikk.noLong tail181.7%1
hemlockdentalclinic.comLong tail171.6%1
eurodent.noLong tail151.4%1
vandental.caLong tail151.4%1

How concentrated each market is

MarketCitationsDomainsMost-cited domainDomains for halfHigh-leverage share
DentistsOslo57289oslotannlegesenter.no (11.7%)90.2%
DentistsVancouver516168thebestvancouver.com (4.8%)300.2%

Counted from verified cited pages only. Figures move as each benchmark is re-run.

What this means for one business

Your own report applies the same method to your market: how many of the citations behind your answers sit on your own website, which high-leverage domains are cited for your competitors and never for you, and which page formats the models quote that you have not published yet.

Run my report